Archive - Target Burn

when it hurts enough, duct tape

Uku Tomikas, CEO at Messente Communications, shared this idea on the CXChronicles podcast over a year ago.

13 hrs ago •

do the work where it will live

I’m terrible at judging how much space I have for any project.

Jan 20 •

the hemingway bridge

Work never stops.

Jan 20 •

copycats don’t know why

Writing website copy from scratch is hard.

Jan 17 •

remember who has to support the customer

Jan 16 •

AI and your brand

“AI blah blah blah AI,” said every 2025 prediction post.

Jan 15 •

can we agree on this definition?

Ever got off an awkward call with a customer and wondered if you were speaking the same language?

Jan 14 •

how to deal with messy data

Jan 12 •

heatmaps, session recordings, insights oh my

Sharing a free tool today: https://clarity.microsoft.com/

Jan 12 •

when they depend on you

Customer adoption is achieving operational dependence, while simultaneously achieving business value by using the right features and functionality of…

Jan 10 •

are you delighted yet?

The first draft of this email has an opinion in it that is almost 180 degrees from the one I’m about to share:

Jan 10 •

what repositioning really means

(hint: it's a lot of work)

Jan 9 •

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